Context
In 2023, MEEZA, Qatar's leading managed IT and data centre provider, went public through Qatar's first book-building IPO. In August 2023, it became the 51st company listed on the Qatar Stock Exchange's main market.
The challenge
Make a B2B tech company and a new pricing mechanism easy for investors to understand. Build confidence within strict regulatory disclosure rules. Position MEEZA as a growth story tied to Qatar's digital economy.
Our role
We built MEEZA's equity story in Arabic and English and led PR from IPO announcement to listing day, including media relations, CEO and Chairman interviews, and the QSE bell-ringing ceremony.
Outcome
MEEZA closed its first trading day up about 6% in a bearish market, valued at QR1.49 billion. The listing was widely covered as a milestone for Qatar's capital market and tech sector.
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